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Carhartt

Thursday, April 24, 2014

ELEVATE97 AND CARHARTT TEAM UP

America’s Work-wear Leader Picks Green Bay Company
to Manage Worldwide Marketing Distribution

Green Bay, Wis.—A Green Bay company that started out in a 10 by 10-foot garage, just earned the right to call Carhartt, one of the world’s largest work-wear retailers, their client.

“We will provide logistics, distribution and technology services to help our partner, Carhartt, bring its brand to the world from right here in Green Bay, Wisconsin,” said Kate Burgess, CEO and owner of Elevate97.

Carhartt, a long-time leader in work wear, is located in Dearborn, Michigan. The company produces durable gear to outfit and protect workforces in the U.S. and around the world.

Carhartt will rely on Elevate97’s ability to provide technology and logistical solutions to distribute their marketing assets.

“Carhartt will take advantage of our proprietary software called ShopDev,” said Elevate97 president Dave Coe. “ShopDev helps Carhartt more effectively manage co-op funds and make information based decisions related to promotions in stores and advertising world-wide.”

Elevate 97, (formerly Fulfillnet, Inc.), occupies 190,000 square feet of warehousing space in Green Bay, Wisconsin. With roots in fulfillment, warehousing and direct mail, Elevate97 also provides large-format printing, environmental graphics and technology solutions—primarily for the retail industry.

“We produce marketing materials of all shapes and sizes. Think little boxes to large storefront environments,” said Burgess. “Now, with Carhartt, we further extend our technology, distribution, and logistics services to help a retail work-wear giant promote its brand in stores around the world.”

“What better alignment can there be than a hard-working Green Bay team to help tout the value of Carhartt’s durable work-wear?” added Burgess.

Recently, New Era, an international athletic and lifestyle company best known for being the official on-field cap provider for Major League Baseball and the National Football League, signed on as a client. Carhartt and New ERA join other retail greats like Calvin Klein, Tommy Hilfiger, Nautica, Pandora Jewelry, TaylorMade-adidas Golf and the Green Bay Packers as Elevate97 clients.

About Carhartt, Inc.

Established in 1889, Carhartt is a global premium work wear brand with a rich heritage of developing rugged apparel for workers on and off the job. Headquartered in Dearborn, Michigan with approximately 4,000 employees worldwide, Carhartt is privately owned and managed by the descendants of the company‘s founder, Hamilton Carhartt. For more information, visit www.carhartt.com.

About Elevate97

Elevate97 was established in 1997 and is dedicated to showing off world-renown retail brands. Anywhere. Anyhow. The company provides a wide variety of services to get its clients’ brands to stores and homes including environmental and storefront graphics, print, direct mail, fulfillment and technology solutions. For more information visit www.elevate97.com.